O2 pulls out of Telecare

Telefonica O2As reported by Charles Lowe on our main site on Tuesday, O2 has announced via its website that they are withdrawing from the UK Telecare market just four months after re-launcing the Help at Hand device (see O2 (re-)launches Help at Hand). The service to existing customers will cease on 31 December 2013.

The reason given is that the uptake has been slower than anticipated but considering that O2 also announced three months ago that they have sold their very popular Broadband business to Sky, I am thinking that there is more to this decision than just the market forces in Telecare. The reason forwarded in the withdrawal from the Broadband market was that the company “wants to focus on the 4G rollout”.

Is Telefonica planning any other contraction of its O2-branded business in the UK?

 

About Chrys Meewella

Chrys is an Electrical Engineer who has specialised in Telecommunications and has worked on developing telecare and telehealth solutions. Following his post-doctoral work at Imperial College Chrys joined Philips Research Labs and later worked for, amongst others, BT, O2 and NEC. Chrys is a Charted Engineer and is a member of the Institution of Engineering and Technology and runs a consultancy business in telecommunications and IT.

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One Response to O2 pulls out of Telecare

  1. Tom Byrne says:

    We at HealthComms are developing solutions focused on the care of individuals in their home. Understanding that this may be a cause of concern for many people we would like to extend and offer of MyHomeReach free of charge for 1 year to those affected.
    Please contact us directly to avail of this offer. see our website at http://www.healthcomms.com

    Rgds
    Tom Byrne CEO

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